140 Billion Friends on Facebook, time to circle the wagons…


OK I really mean Facebook, the news there are 140 Billion friends on Facebook,
Facebook announced this week it hit the one billion user mark. That works out at one in seven of the world population or almost 20% of the world population over the age of fourteen. Still quite a bit to go at perhaps?
Even more interesting is the total number of friends on Facebook which hit the 140 billion mark in September. That works out at twenty friends for every man woman and child on the planet. On that dimension soon the whole world will be connected and or we shall have to include an extraterrestrial dimension to the contacts page.
On average, Facebook users have 140.3 friendships each. According to a recent article in Mashable they think that’s pretty cool in itself. Why?  because it’s very close to Dunbar’s Number (148) — roughly the number of simultaneous friendships we can hold in our brain.
[this limit is a direct function of relative neocortex size, that limits group size. It is the limit imposed by neocortical processing capacity – simply on the number of individuals with whom a stable inter-personal relationship can be maintained.” Excellent. [Think this must be a decimal place error, 1.4 stable relationships always a challenge.]
It is also a number that keeps cropping up again and again in human organizations familiar to anyone who read Malcolm Gladwell’s non book The Tipping Point.
What does that mean? Mashable argues : Facebook is for real. That “active users” really are active when it comes to bringing friends online. “The network has matured into a thriving marketplace of friends, one where we organize ourselves into the same kind of tribal groups etched into our evolutionary history.”
Yuck  It must be time to circle the wagons or circle our friends on Google+.

About the Author

  • The Professor

    The Professor is head of the Social Media Faculty and leads a strong team of experts on social media. The Professor is unable to accept public speaking engagements. The Professor enjoys reading, riding and rheumatics.

    Web: http://www.smexperts.co.uk

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