Whether you are working on maximising your brand awareness or developing your own personal brand; credibility and authority are two fundamental aspects of your journey.
In order to achieve your branding goals, you may want to look at 5 attributes that would make you likeable and trustworthy:
When people trust you and like you; they are prepared to listen to you and take your advice. Your journey doesn’t end there when people are ready to listen to you and take up your advice; you are now a thought leader with heavy responsibilities on your shoulders:
- educate more people
- learn from more people
- maintain the trust and credibility you’ve earned
- show respect to other thought leaders, including those with different opinions to yours
- be tolerant and humbler than ever
At the end, it is your personality that attracts people towards you; and open doors for more opportunities.
The key to get to this stage is clarity of communications; honesty and transparency. People always appreciate honest interactions; because they know where you stand and more importantly where they stand and what they can expect of you. It is all about what’s in it for us; so let’s be curious and hungry to learn everyday more about next.