Social Media News | The Professor’s Pick

Facebook to introduce ‘dislike’ function?

According to Mark Zuckerberg, Facebook is currently considering how to implement a way to dislike posts. Talking at a Q&A session last week, Zuckerberg acknowledged that it was one of the most commonly requested features the social media giant receives from its users.

He said: “A lot of times people share things on Facebook that are sad moments in their lives. Often people tell us that they don’t feel comfortable pressing ‘like’ because ‘like’ isn’t the appropriate sentiment.”

Zuckerberg did stress, however, that any such tool would need to be introduced in a way that didn’t demean people’s posts.

From a business point of view, Facebook is sure to be considering the impact on advertisers who are unlikely to welcome publically available negative feedback from users. This has led to speculation that rather than a quick like/dislike button, the feedback functionality will be enhanced to show a wider range of user sentiment.

Another, more advanced Facebook feature revealed last week is the development of software that will prevent users posting photos of themselves when drunk.

According to the head of Facebook’s artificial intelligence (AI) lab, the tool will combine image recognition and AI to distinguish between drunk and sober pictures. The software may also be able to identify when someone else has uploaded an image of a user without their permission. It is unknown when the new feature will launch.

Twitter nonplussed about rival Instagram

Last week it was revealed that photo-sharing app Instagram hit a record 300 million global users.

Comfortably beating Twitter’s 284 million users, Instagram is reportedly keen to continue this growth, taking on Twitter, and indeed Facebook in terms of user engagement.
However, commenting on the rise of the Instagram, Twitter co-founder Evan Williams said: “If you think about the impact Twitter has on the world versus Instagram, it’s pretty significant. It’s at least apples to oranges. Twitter is what we wanted it to be. It’s this realtime information network where everything in the world that happens on Twitter—important stuff breaks on Twitter and world leaders have conversations on Twitter. If that’s happening, I frankly don’t give a shit if Instagram has more people looking at pretty pictures.”

YouTube creates GIF maker

Video sharing platform YouTube has added an easy to use tool, allowing users to create GIFS from some of its videos. The built-in GIF creation feature was introduced without any fanfare from YouTube.

The GIFS, are a sound-free and a maximum of six seconds long. They are created by clicking the ‘share’ button on the video and selecting the chosen section from a series of frames. Text can then be added to the GIF.

Once created, the GIF can be embedded on websites via a YouTube generated code, as well as shared on social media channels.
The new feature is currently restricted to selected videos – appearing in PBS Digital Studios’ Ideas channel – and it’s not yet clear whether the tool will be rolled out universally.

Facebook drops search engine Bing

Facebook has removed Bing as its primary search engine. According to reports, Microsoft-owned Bing was pulled from Facebook’s Graph Search platform in exchange for its own search tool. Until the switch Bing, was used to allow Facebook users to find information about their friends. The change comes as Facebook strengthens its other search tools.



About the Author

  • The Professor

    The Professor is head of the Social Media Faculty and leads a strong team of experts on social media. The Professor is unable to accept public speaking engagements. The Professor enjoys reading, riding and rheumatics.


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